---

---

 

The Cloud is everywhere and your clients are getting bombarded with ads and information daily. It's no longer a matter of IF they will move to the Cloud, but WHEN. This Cloud Channel Training Workshop, led by CompTIA, is intended to help solution providers take advantage of the substantial business opportunities in delivering Cloud solutions to customers, and to help them recognize the differences between selling traditional software licenses and offering cloud services.

Workshop attendees learn how to develop a successful services practice in support of Cloud solutions by leveraging best practices on how to both market and sell Cloud solutions and manage ongoing customer relationships. It’s time to learn how to position your business to profitably convert clients and prospects to the evolving Cloud services in order to attract and close more contracts.
 

Workshop includes:

Sales Execution

The sales execution module helps you gain a better understanding of how to build a successful cloud business practice; recognize some of the differences associated with selling traditional software licenses and cloud services; develop the knowledge to make decisions on how best to approach sales in the cloud environment; and understand the best practices from experienced cloud solution providers on sales and sales organizations.
 

Marketing

The marketing overview helps you understand the implications of cloud computing on your marketing strategy and to align marketing goals, tactics and investments with a new cloud services sales model. Explore various marketing approaches to cloud solutions, discuss marketing messages, learn how to target new buyers, review marketing tactics and walk away with a marketing readiness checklist.
 

The Cloud is not one offering or service, but a number of Web-based applications and platforms that offer a great opportunity for solution providers. Acquiring education on Cloud computing including sales and marketing offers actionable steps to multiply opportunities for solution providers and IT channel leaders who are attracted to this emerging technology delivery model.

 

---