P27: Maximize Sales and the Legal Safety of Imaging Supplies / Aftermarket Supplies


Speaker |  Tricia Judge  | Director | Executive International Imaging Technology Council
April 19, 2012 | 2:00 pm - 2:50 pm

The imaging supplies market is the subject of important legal battles, particularly as OEMs fight to exclude counterfeit and patent-infringing products. Savvy dealers can learn how to avoid getting caught in the crossfire. Hear how selling Color Supplies provides profits, and find sources for aftermarket color supplies that really work as well as the OEMs. Find out how to make additional profits selling the environmental benefits of aftermarket supplies. 





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