Sponsorship Opportunities

 

There is no better way to reach your target audience than through Event Marketing and Sponsorships!

At ITEX, we have lots of opportunities to share and welcome your ideas as well. Capitalize on your invements and check into these unique ways to promote your business. We'll be sure you get the recognition you deserve. Let's discuss how we can create and customize an integrated sponsorship to help you drive ROI. Sponsorships can include:

  • Branding and Awareness
  • Lead Generation
  • Target Marketing
  • Traffic Drivers
  • Relationship Building
  • Thought Leadership

 

To secure your sponsorship at ITEX or for pricing, please contact:

Christian Swartz
Business Development Director
405-844-1882
Cal Groton
Director, National Accounts
617-219-8375

 


Overall Event Sponsorships
ALL Partner, Diamond and Platinum Sponsors Receive:

  • Prominent logo placement on all direct mail pieces
  • Sponsor acknowledgement on ITEX website
  • Logo in Show Guide
  • Logo on floor plan and on-site show floor maps
  • Acknowledgement on sponsor thank you signs on-site 
  • Logo on email campaigns
  • Logo on promotional ads

PARTNER PACKAGEExclusive!

  • Power Hour Track Sponsor - right of first refusal on Track
  • Full page, 4C ad on inside front cover of Show Guide
  • Top logo placement on show bags (above and at least 50% larger than others)
  • Premium booth location at entrance
  • Two (2) Expo floor entrance billboards (double-sided)
  • Largest sponsorship logo on all ITEX marketing materials
  • One (1) banner ad and logo on official ITEX website
  • Show bag insert (limited to 8.5"x11" in size)
  • Twenty (20) Main Conference Passes
  • Interview article in imageSource Magazine
  • First-choice booth selection for 2014
  • 1x customized email to pre-registered attendees (opt-ins only) four weeks out from the show

>* Partner package does not include booth leasing space, and can only be purchased with a 20'x20' booth.

DIAMOND PACKAGEOnly Five Available!

  • Full-page, 4C ad in Show Guide
  • Logo on show bags
  • Front-of-show billboard (single-sided) 
  • Premium booth location at entrance
  • Ten (10) Main Conference Passes
  • Logos on all marketing materials sized larger than Platinum Sponsors   
  • One (1) banner ad and logo on official ITEX website
  • Show bag insert (limited to 8.5"x11" in size)
  • Priority booth selection for 2014
  • 1x pre-show marketing email blast sponsorship

* Diamond package does not include booth leasing space, and can only be purchased with a 20'x20' booth.

PLATINUM PACKAGELimited Availability!

  • Half-page, 4C ad in Show Guide
  • Logo on all marketing materials   
  • Logo on show bags
  • Five (5) Main Conference Passes
  • One (1) banner ad and logo on official ITEX website
  • Priority booth selection for 2014
  • 1x pre-show marketing email blast sponsorship

* Platinum Sponsorship does not include booth leasing space, and can only be purchased with a 20'x20' booth.


High Impact Opportunities for 2013!

EXPO HALL FLOOR DECALSLimited Availability!
Lead customers directly to your booth upon arrival in the Expo Hall with a floor decal sponsorship. Sponsorship includes production, installation and removal of 6- 2'x2' floor graphics.

MEETING ROOMS
Meet with buyers and prospects in a private setting beyond the boundaries of your booth!

EXHIBIT HALL MEETING ROOMS......10x10
Serious, qualified buyers come to ITEX Expo & Conference looking for education about products and services. To complement your exhibit on the show floor, reserve a private meeting room where you can discuss their needs and your solutions without distractions.

The Meeting Room Package for Exhibitors Includes:

  • Hard-Wall Room Construction
  • Company identification sign
  • Carpeting
  • Standard 500 Watts of Electricity (Quad Box)
  • One Round Table with 4 Chairs
  • Located on the Expo Floor

Prices do not include: catering services, extension cords, daily cleaning, phone lines, internet connections or premium furniture. Forms for these services will be available in your Exhibitor Services Manual.


High Impact Thought Leadership Opportunities for 2013!

POWER HOUR TRACK SPONSOR - NEW! Exclusive per Track

Includes all of the elements listed below.

  • Thought Leadership Opportunity: Speaking opportunity to host Power Hour Session in ITEX Conference Program. (Topic and format subject to show management approval)
  • Conference Badges: Company will receive two (2) Main Conference Passes granting access to the overall conference program. (Conference attendees must be pre-registered; badges are non-transferrable on-site)
  • Conference Track Attendee Follow-Up: Attendees entering the sessions within the sponsored track will have their badges swiped by show management and Sponsor will be given the opportunity to do one (1) post-event email blast by show management to these targeted attendees. Please note: all lists will include only opt-in attendees, as we are required by law to remove opt-out attendees prior to releasing our lists to any 3rd party vendors.
  • Logo Recognition:
    • All attendee marketing pieces (print and digital). Time sensitive based on production schedule of brochure.
    • ITEX website page that promotes the conference track
    • On-site conference signage and attendee materials
  • Website Promotion: Company will receive inclusion of logo on the ITEX website page that promotes the conference track. Additional items include:
    • Opportunity to create a 60-second, dedicated introductory video that will be featured on the respective conference page on the ITEX website. This will present an overview of all conference sessions included within ths track. PLUS, the opportunity to briefly mention/promote your speaking session (content outline provided by Show Management)
    • Rotating banner ad with link, increasing visibility before, during and after the event. (Banner ad to be provided by sponsor)

The imageSource Live Theater is located on the Expo floor and showcases 25-minute sessions on Wednesday and Thursday of the event. Secure a time slot in the Theater, and get in front of Conference and Expo attendees—establish thought leadership in a key technology area, give a product demo, announce a new product and more!
Expo Floor Theater Session

 

READY-TO-EXPO EXHIBIT BOOTH PACKAGES

Saves time, Saves Money so you can focus on selling your products! These complete, turn-key packages offer a no-hassle, basic booth set-up, furnishings, pre-show and on-site markeitng to drive attendees to your booth.

STANDARD 10'X10' BOOTH PACKAGE
Includes:

  • Black and white speckled carpet
  • One (1) 6' draped black table (cover) - 30" high
  • Two (2) side chairs
  • Basic electric (500 watts)
  • Enhanced listing package

STANDARD 10'X20' BOOTH PACKAGE
Includes:

  • Black and white speckled carpet
  • Two (2) 6' draped black table (cover) - 30" high
  • Four (4) side chairs
  • Basic electric (500 watts)
  • Enhanced listing package

Incremental add-on investment beyond booth fee.


Be Recognized as a leader in the Managed Services Space!

Managed Services Pavilion - a dedicated area on the Expo Floor showcasing innovative solutions and technologies.

10'X10' EXHIBIT SPACE
Includes the Managed Services Visibility Package outlined below and the following pavilion marketing efforts:

  • Pre-event
  • On-site signage
  • Post-show emails

PLUS...MANAGED SERVICES VISIBILITY PACKAGE
Over 50% of ITEX attendees indicate they are interested in Managed Services (MS). This package provides an easy way for companies who provide Managed Services to get visibility around this key technology area. Get recognized as a major player in the MS market and have attendees looking for you before they even hit the Expo floor! MS exhibitors will be featured as an Event Highlight throughout the ITEX attendee marketing campaign.

MS exhibitors will receive the following:

Pre-Show Exposure:

  • Dedicated page on ITEX website promoting and listing all MS exhibitors
  • MS highlighted on pre-show email communication about Expo floor features
  • Enhanced company and product listing on ITEX website

On-Site Exposure:

  • Page in ITEX Show Guide promoting and listing all MS exhibitors
  • Enhanced company and product listing in ITEX Show Guide
  • Logo on meter board in Conference area, creating a link between MS sessions to MS exhibitors on Expo floor
  • MS logo on corresponding exhibitor booths on “You Are Here” signage for the Expo

Post-Show Exposure:

  • Participating vendors' logos (with links) will be featured in a 1x dedicated post-show email blast from Show Management to all attendees who chose MS as a product they are planning to purchase over the next 12 months. 

Available to exhibitors electing to be outside of the pavilion at an incremental cost. Contact a Sales rep for pricing.


On-site Exposure

REGISTRATION SPONSORSHIP
Claim this exclusive sponsorship and reach potential customers from the moment they register, prior to the show, and on-site in the high-traffic Registration area.

Sponsorship includes:

  • Logo on registration page on ITEX website
  • Logo and website link in confirmation emails to all pre-registered attendees.
  • Logo on select registration counters.
  • Logo on screens at self registration terminals.
  • Sponsor is invited to provide items such as T-shirts for registration staff or mouse pads for registration computers

BADGE LANYARDS - Exclusive Opportunity!
As ITEX attendees are required to carry their name badges during all Conference functions, the lanyard provides unique exposure for your company name, logo, or web address. Exclusive sponsorship opportunity includes: logo placement, company name, web address, and booth location. (Sponsor is responsible for producing lanyards.)

BADGE INSERT SPONSORSHIP - Exclusive Opportunity!
Badge inserts are the perfect way to launch a new product, maximize brand exposure or promote a unique drawing or activity at your booth! (Sponsor is responsible for providing inserts, shipping and drayage).

SHOW BAG SPONSORSHIP - Exclusive Opportunity!
Put your sales message directly into the hands of thousands of attendees by supplying them with bags given away at registration. Your company will be able to brand one side of the tote bag with your logo. This is your opportunity to create thousands of marching billboards throughout the ITEX Expo floor and Conference area. With this sponsorship, your company will get the chance to insert one (1) promotional item or marketing piece into the bag.

SHOW BAG INSERTS
Distribute your company's advertising material, product demo or ad-specialty item directly into the hands of every ITEX Conference attendee. You will gain exposure at the event and your message will travel home with the attendees. Sponsor to provide approximately 3,000 pieces. Limited to 8.5"x11" in size and must be approved by Show Management in advance.


Pre-event PromotionHurry these opportunities are time-sensitive!

OPTION #1:
PRE-SHOW MARKETING EMAIL BLAST SPONSORSHIP*
Your company’s 50-word message, logo and desired link will appear in one (1) event email blast promoting ITEX and reaching over 20,000 qualified prospects. Email will include content regarding ITEX, as well as information on registering. Placement will be within the body of the promotional email and may include up to (3) companies. See Sample

 

OPTION #2:
CUSTOMIZED PROMOTIONAL EMAIL: PRE-REGISTERED ATTENDEES*
Your customized HTML email, including logo, booth number and desired link, will be sent to pre-registered attendees. Sponsor to supply the creative, which must be ITEX-related. 

Limited Opportunity—Only Three Available!

 

OPTION #3:
SHOW PREVIEW EMAIL SPONSORSHIP: PRE-REGISTERED ATTENDEES*
Pre-registered attendees will receive an email preview one week before the show. Promote your presence at the show and drive traffic to your booth! Sponsorship includes your booth number, logo with link, and a 75-word description promoting your booth, products, services and solutions. Sponsor will provide 75-word description, logo and linking URL.

Limited Opportunity—Only Three Available

 *Email distribution date will be selected by Show Management only.

WEB BANNER ADS
Increase your visibility and enhance your company's image before, during and after ITEX. Plus, your banner ad can link directly to a specific page within your company website. JPG, GIF and Flash is acceptable.

The earlier you sign up, the more promotion you receive!

Sample:
ITEX 2013

VIDEO SHOWCASE
ITEX's Video Showcase gives you the opportunity to promote a deeper understanding of your solutions' features and benefits, while making a personal, human connection with prospective buyers. Announce a new technology or service or build awareness of your brand with a sponsored video placed on the Video Showcase page of the ITEX website. See this year's video show case here:


Advertising Opportunities

SHOW GUIDE ADVERTISING
A valuable resource that's referred to again and again throughout the year! This year's Guide includes the following:
  • Enhanced Listing Packages that provide you additional space to list products, contact info and more!
  • Comprehensive listing of exhibitors by product category
  • Entire page dedicated to sponsors and partners

Ad options available:

  • Full Page
  • Half Page
  • Bellyband
Advertising Specs:

Guide Trim Size: 8”x10.75”
Full-page: 7.0”x10.75”
Full-page bleed: 8.25”x11.0”
Half-page horizontal: 7.0”x4.75”

ENHANCED LISTING PACKAGE
A cost-effective way to extend your message and increase your exposure!

Includes the following:

  • Logo on ITEX website and in Show Guide
  • Contact information, including booth number and website on ITEX website and in Show Guide
  • Logo and company description (400 characters) on ITEX website and in Show Guide
  • Two (2) product descriptions with image (250 characters) on ITEX website (image 125x125 pixels max)
  • One (1) whitepaper, product brochure or case study posted to your profile on ITEX website 

 


On-site SignageLimited Availability!

EXPO HALL AISLE SIGN
Make it easier for attendees to find you! Limited Availability!

Stand out on the show floor by having your name, company logo and booth number on the hanging aisle sign. When attendees look for what aisle they are in, they will see your booth location and logo.

FREE-STANDING METER SIGNS

Take advantage of the numerous areas that exist throughout the event. Every attendee will see your billboards as they walk to different areas, which guarantees high visibility for your company. This is a great way to drive traffic to your booth or brand your image! Sponsor provides graphics; Show Management is responsible for production.

 

ON-SITE BANNERS
Make a powerful impact as you brand and reinforce your corporate image with a highly visible on-site banner. Sure to be seen and remembered by thousands of industry buyers. Secure a premium position now—space is limited! Sponsor is responsible for producing banner, shipping and drayage. Show Management is responsible for hanging.

 Sample of On-site Banner

On-site banner

 


Hospitality

BREAKFAST SPONSORSHIP
Host the coffee/pastry breakfast for all ITEX Expo & Conference attendees. Your company will have the opportunity to display branded items, such as napkins, cups, brochures, etc. (sponsor is responsible for providing items). This is a great way to capture attendee mindshare when they hit the Expo floor! (Includes coffee, tea, juice and bagels).

OPENING NIGHT RECEPTION
Host the reception for all ITEX Expo & Conference attendees on Wednesday night. Your company will have the opportunity to display branded items, such as napkins, cups, brochures, etc. (sponsor is responsible for providing items). Host this reception and take advantage of a great opportunity to reach all attendees!


Booth Traffic Drivers

GREAT ITEX GIVEAWAY 2.0Limited Availability, Act Fast!  
Increase your presence at this year’s ITEX by participating in the annual Great ITEX Giveaway. Your logo and booth number will be printed on a game card that is handed to each attendee at registration and that they must get stamped each time they visit a participating vendor. After attendees visit eight (8) of the participating exhibitors, they enter the completed game card into a drawing for a valuable prize. Standard participation includes:
  • Great ITEX Giveaway promoted as an Event Highlight throughout overall marketing campaign   
  • Logo and booth number on promotional signage   
  • Logo and booth number in ad in Show Guide
  • "Enter Great ITEX Giveaway Here" sign to display at your booth 

LUNCH TICKET SPONSORSHIP
Sponsor the lunch ticket that will be used by all conference attendees. This is a great traffic driver as conference attendees need to visit your booth to pick up their ticket each day. Build awareness with your company name and booth number included on the lunch ticket while interacting with each conference delegate.

MPS VISIBILITY PACKAGE
Over 70% of ITEX attendees are interested in Managed Print Services (MPS). This package is an ideal way for companies who provide MPS solutions to get recognized as a major player in the market. MPS exhibitors will be featured as an Event Highlight throughout the ITEX attendee marketing campaign. As an MPS exhibitor, you will receive the following promotions:

>Pre-Show Exposure:

  • Dedicated page on ITEX website promoting and listing all MPS exhibitors
  • MPS highlighted on pre-show email communication about Expo floor features
  • Enhanced company and product listing on ITEX website

On-Site Exposure:

  • Dedicated page in ITEX Show Guide promoting and listing all MPS exhibitors
  • Enhanced company and product listing in ITEX Show Guide
  • Logo on meter board in Conference area, creating a link between MPS sessions to MPS exhibitors on Expo floor
  • MPS logo on corresponding exhibitor booths on “You Are Here” signage for the Expo

Post-Show Exposure:

  • Logo (with links) on a one-time, post-show email from Show Management to all attendees who chose MPS as products they are planning to purchase over the next 12 months. 
     

 

To secure your sponsorship at ITEX or for any questions, please contact:

Christian Swartz
>Business Development Director
405-844-1882
Cal Groton
Director, National Accounts
617-219-8375

 

 



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